Skin Deep is a new photography exhibition by Danny Baldwin. Encouraging acceptance and celebrating individuality, freedom of expression and creativity, Skin Deep features 100 black and white nude images of professional tattooed male models shot against a stark black, signature background.

“Over the past few years I started to notice a marked change in the models who worked in front of my camera. In just a short space of time they changed from being fresh faced and clean cut blank canvases, to the sort of models usually referred to as alternative – individuals with an edge of defiance, whose tattoos represent the ownership they have over their bodies,” explains Danny.

As a photographer Danny wanted to document this significant and rapid change in acceptance and to celebrate the art form of tattooing within a fashion setting.

“With Skin Deep I want to show a wider audience something that is visually stimulating and celebrates how these people are breaking the mould of what others think by being true to themselves in an elite industry and expressing who they are through the medium of tattooing,” says Danny.

“With just a lens between them and me, and stripped of the character that a designer’s clothing demands, each tattoo is specific, personal and unique to the bearer, chosen by the model to say something special about themselves.”

“The resulting images are as much about resistance as exposure, the model determines how much, or little, of themselves they give over to the camera. They explore how tattoos can give a true insight into a person’s inner self, or can be used as armour to protect the bearer from those who can’t get past judging what’s on the surface.”